What is Landbot?
Landbot is a company based in Barcelona, Spain focused on creating chatbots that are easy to use on digital channels like WhatsApp, Facebook, and Web Chats. It allows for a control panel where we can see different metrics about our business and control different aspects related to chats.
One of Landbot's strong points is that it allows for custom bots with a frictionless graphical interface that is user-friendly, with the possibility of connecting the different steps that a bot performs through arrows to different predefined modules.
If you are interested in knowing what customers say about Landbot, you can see it in the comments on Facebook and other websites. We always recommend that you review a company's comments on social media before hiring their services.
In this article, we are going to talk about Landbot, its advantages and disadvantages, and comparisons with other solutions on the market.
What are the advantages of Landbot?
Landbot has different modules like CRM, integration with different digital channels, question module, integration with Google sheets, etc. All these modules can be connected and interacted with through the bot creation interface.
Integrations
Landbot has customized integrations for different clients, accompanied by good documentation, which makes it possible for an inexperienced user to create chatbots in a simple way without the need for programming. More advanced users can find functionalities like executing APIs or the possibility of having webhooks to enhance the bot's functionality.
Metrics Module
Another useful module that Landbot has is the metrics module, which allows us to observe data such as the number of conversations, customers, bot usage metrics, etc. We can also graph and export raw data. If you are a person who is interested in observing data and drawing conclusions, this module will surely be of interest to you.
What are the disadvantages of Landbot?
We recommend that you take into account the following points before acquiring Landbot for your company.
Product Pricing
While it has a free subscription and a basic plan, when it comes to integrating it with other channels or using more advanced functionalities, the price may be a disadvantage. If you want to use Landbot to integrate WhatsApp, the prices start higher than in other competitors in the sector like Optiwe.
Natural Language Processing
Landbot is more focused on building chatbots and integrating with multiple platforms. However, it does not have advanced Natural Language Processing features to interpret complex conversations with customers compared to other tools like Dialogflow. This could cause limitations if our options in the chatbot are not well defined when creating its flow.
What is the Best Alternative to Landbot?
In the market, there are different messaging tools that can help companies communicate better with their customers. These tools help improve sales and customer service processes.
At this moment, we consider that the best alternative to Landbot is Optiwe.
If you want to try a very complete tool for sales teams, customer service, and call centers, we recommend that you evaluate Optiwe. It is an easy-to-configure tool that offers the most important modules your business needs:
- Chatbot module with artificial intelligence to answer frequently asked questions and attend to your customers 24/7.
- Attention agent module so that multiple agents from your company can interact with your customers in real-time.
- Reports module to understand how communication with your customers is working in real-time.
- WhatsApp marketing campaigns module, so you can proactively start conversations with your customers and get better results.
For the same subscription price as other platforms, Optiwe provides you with greater functionality to help you grow your business.
If you want to learn more about Optiwe and how it can help improve communication processes with your customers, you can write to us on our WhatsApp.